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IN MY OPINION
Verified participants, real insights
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ABOUT IN MY OPINION
Gen Z cares about what a brand stands for politically, culturally, environmentally, and more. And they want to be heard...but brands have a hard time reaching them. And when it comes to research recruiting, getting Gen Z respondents is a lot like herding cats.
That’s where In My Opinion comes in.
We have a national network of diverse college students, giving companies access to a verified sample for surveys and research – everything from brand preference, belief sets and attributes to new product concepts and ad messaging.
They’d love to share their opinion with you.
IN MY OPINION SERVICES
Tap Into Our National Network of Diverse College Students



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